A Blog Audit

Blogging 201 Assignment: Audit Your Blog.

Calling myself a brand via my blog is news to me. I’ve always thought “This is my blog”, but never considered being a brand. Until recently, anyway. More recently, I’ve begun a Facebook page and a Twitter page, both of which are separate from my personal pages – done to help build on my readership and help promote my blog beyond the corners of WordPress.

And apparently we’re supposed to be thinking things about the goals covered yesterday, so to answer “Why do I blog?” I’d like to refer you here, because unnecessary repetition makes me very tetchy. In general any of those goals can answer the question for you. What I didn’t cover was the desire to be an author; then again that’s probably in my About page. I blog to reach an audience, to try new writing things, to hone whatever abilities I presently have.

As for what I’d like people to associate with my blog, that would be writing. You’ve probably noticed a distinct lack of photos, even fewer recipes… I don’t know what else people blog, but writing is key for me. Creative, day-to-day, responses to a prompt… It’s here.

I’m not going to do this audit on every thing the assignment covered, so I’ll pick a couple more. (Otherwise, we’d be here until next week)

The second part is to examine the blog. I like examining things.

Looking at my theme, I think it meshes with the overall purpose of a writing blog. I’ve not done anything to meddle with the colouring of the theme, partially because it’s called Choco or something like that and I love chocolate, and also have you ever seen purple chocolate? No? Nor have I. Also, there’s the fact that I don’t quite know how to change a theme colour and honestly I’m not fussed to know. To me this theme is a journal given HTML form. Or, you know, not HTML. I like the font – clear and basic and easy to read, though perhaps a bit small.

What do you guys think?

And the third part is to “make changes that reinforce your brand”. One of these things is to create an email address for your site; I have done that and if I can find a widget for that, I shall set it up. I’m still not quite sure why I’ve got this in place, to be honest, but I have and it seems to be working just fine.

So, this conclude’s today’s mini-audit. I would like to note that I am constantly checking in on themes and appearances and settings to give you guys an awesome reading experience.

8 thoughts on “A Blog Audit”

  1. When I look at your blog, I feel like I reading it from a journal or a personal portfolio. It’s really clean and professional. If you like the organized look, I say stick with it. Unfortunately, I can’t really say anything on the brand for I’m still learning about you through your blog so I hope to be able to answer that as I continue to read your blog. You can find my brand here: http://driagoolinde.wordpress.com/2014/10/20/the-driago-olinde-brand/


  2. I love your blog! Keep it up. I am talking blogging 201, I created a private blog to mess around with some of my branding stuff. Keep up the good work!


  3. I too like your blog! I’m really big on design (which is why I had a friend create a whole new theme for my blog), and yours is simple and clean. Definitely fits the purpose, I believe. 🙂


    1. Thank you! I have always preferred paper journals/notebooks to be clean, very undecorated and very plain – it’s why I picked this theme for the year.

      Also, I stopped by your new blog – congratulations on that, it looks beautiful 🙂

      Liked by 1 person

      1. All of my notebooks are undecorated as well – I prefer the magic to be on the inside. 😉
        Thank you so much! I love the way it turned out. 😀


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